FARMLOVERS MARKETS
The Vision
FarmLovers Markets was created to be more than a weekend market.
Its mission is to serve as a business incubator for small farmers, food makers, and artisans. The goal is to support economic growth, community health, and cultural awareness.
As the markets expanded, communication needed to stay consistent, organized, and community-focused.
The Scale
150+
Vendors
Weekly
Emails
3 market
Locations
Daily direct
mail outreach
5000+ newsletter
subscribers
Branded merchandise
Program
The Approach
We built a structured media system that supports both vendors and customers.
We focused on creating a steady rhythm of communication. Vendors receive consistent visibility. Customers know what to expect each week.
The focus was consistency, clarity, and reliable communication across digital and print. Every touchpoint was designed to strengthen the sense of community while keeping the brand organized and easy to engage with.
The Work
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Weekly newsletter strategy and design
Vendor spotlights
Seasonal features
Market updates
Branded layout system
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Daily promotional mailers
Vendor highlights
Event announcements
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Event graphics
Signage
Social media content
Seasonal campaigns across three locations
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Apparel
Tote bags
Promotional products
The Result
FarmLovers Market continues to grow as a trusted food hub for residents, chefs, and food writers across the state and beyond.
A community brand strengthened through steady, organized media.
